What is link building?

Link building (from English link building) - method external SEO optimization of the site, which involves the creation of a high-quality link profile of a web resource through an increase in the number of backlinks (backlinks) from authoritative donor sites that lead to the resource. 

Link building strategy includes:

• Guest Posting - Monthly guest posting on various reputable donor sites with high DA and DR ratings.
• Crowd marketing - posting comments with a mention business or a link to it in blogs and social networks.
• Private Blog Network (PBN) – building a private blog network for posting content with backlinks to the resource.

Back (external) links are trust markers that search engines use to assess the value and relevance of content. The more quality and relevant links that lead to an acceptor site, the higher the probability that search engines will consider it as authoritative. 

Using link building gives effective results in the process SEO promotion of the site:

• Increases the authority of the resource in the network
• Improves site page ranking
• Brings the site to the TOP of search queries