GOOGLE ADS CAMPAIGN SET UP
AND MANAGEMENT SERVICE
New customers from the first day of launch
Your website is the center of your business presence on the Internet. When there is a well-thought-out design, SEO-optimized content, it's time to move on to rapidly increasing targeted traffic and increasing sales. And setting up an advertising campaign in Google and social networks will help in this.
from the search engine
If you run contextual advertising, your chances of attracting exactly the target audience will increase many times.
And in this matter, it is better to trust a professional who knows and understands the specifics of campaign creation, monitoring, management, and optimization.
I guarantee the responsible setup and management of advertising on Google and social networks (Facebook, Instagram) on a turnkey basis so that the target audience can find you everywhere:
Order services for setting up and conducting advertising on the Internet
Contextual ads are text ads marked "Advertisement" that the user sees:
- in the search output after entering a key query;
- on the sites of the Google contextual media network, for example, YouTube, Google Maps, etc.;
- on the sites of search partners.
If the RC is configured correctly, the ad will be seen by the target users. That is, the advertising campaign attracts only the necessary traffic!
In order to achieve the maximum possible results from an advertising campaign, I suggest involving various tools to promote your brand in the online space:
Targeted ads on Instagram and Facebook are ads that attract new customers who were not purposefully searching for a brand's product/service.
Before launching RK in social networks, the target audience is formed with the help of user data: geography, age, interests, gender, etc.
If targeted advertising is configured correctly, your business can get "hot" customers who are interested in the goods / services offered by your company.
Targeted advertising allows you to increase traffic, even if your social networks do not yet have an audience of thousands.
Advantages of targeted and contextual advertising for your business
The goal of any advertising is to attract the right traffic. Competent setting and running of an advertising campaign allows you to achieve this goal and get the following benefits:
target markets
Audience segmentation allows you to offer a product to those who are interested in it.
to the company
The presence of an advertising campaign confirms the legal conduct of business - the audience will like it.
target traffic
As a result - increased conversion, increased sales and increased company profits.
Advertising helps to form an attractive and memorable image of the company, thanks to which its name becomes more "viral", so it is more often recommended.
involvement
customers
With the power of retargeting, you can re-engage potential customers who have previously interacted with your site.
new services / goods
Advertisements will help draw attention to new products without wasting time promoting them by other methods.
Stages of work on launching and running an advertising campaign
In order for advertising to attract "hot" customers to the company, who are ready to make a purchase or use the service, it is necessary to act consistently. Launching ads on Google and social networks (Facebook, Instagram) takes from 5 days. All processes are interconnected:
Analysis of the company's product and website to identify weaknesses. Defining goals and KPIs for the advertising campaign.
Advertising audit
and competitor sites
to identify the key queries they drive customers for.
Development of promotion strategy.
Creation of a work plan on semantics and advertising customization. Determination of appropriate advertising formats.
Collection of key queries in Ahrefs and Google Adwords Keyword Planner services, by which people search for a product/service. Ungrouping requests by target pages.
When creating a semantic core, seasonality, geographical reference, and specificity of goods are taken into account.
A detailed analysis of minus words is also carried out, so that there are no untargeted clicks.
Writing hot ads, thanks to which your company will inspire more trust than your competitors. To do this, we analyze your target audience and their challenges in order to create ads that meet user expectations.
Launching an advertising campaign. Connecting analytics to RC monitoring. Thanks to the analysis, you can understand which ads and key queries bring "warm" customers for further optimization of advertising.
Issuance of reports on RK. Every week I provide a report on the key queries that brought customers to the site and the cost of clicks. You will understand when visitors are actively searching for goods / services, in which region the demand is higher, from which device purchases are made and who exactly buys more.
That's why we make sure to add negative keywords, optimize key queries, test different types of ads, etc.
Contextual advertising is accompanied
and after launch - you can count
for 24/7 support
Why you should entrust the setting up of an advertising campaign to specialists
A responsible approach to work is based on the following principles:
on the result
It is important to me to increase your sales and establish myself as a reliable partner for the promotion of your site.
fair
You will not get empty promises from me about the results of the RC, because each field has different conversion conditions.
responsibly
My goal is long-term cooperation, so I adhere to all deadlines agreed with the client for the completion of work stages.
Copywriters, SEO-optimizers, marketers, teamwork allows us to create a powerful advertising strategy for any area of business.
so that your goods and services find their buyer as soon as possible. I'll take care of everything from analyzing your business to optimizing your SEO for better promotion results!
Frequently asked questions about setting up an advertising campaign
What is contextual advertising?
Contextual ads are advertisements that appear at the top of the search results with the label "Ad" after the user enters his query. Ads can also be displayed on Google partner sites - this allows you to attract more traffic. Contextual advertising is effective in promoting the company's goods/services, because it allows you to attract the attention of those people who are interested in the product, that is, they are "warm" customers who are ready to make a purchase.
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